Vertis Aviation, the boutique charter company headquartered in Switzerland has promoted Daniella Dawson, an experienced team member, to the newly created Head of Sales position. Vertis is also bolstering its commercial team with the addition of two charter sales executives, located in two new European offices, Paris, France and Ljubljana, Slovenia. The strategic growth reflects the rise in demand for charter from European, African, and Central European customers.

In her new role Dawson (center) will be responsible for the day-to-day management of the international charter sales team, development of the charter management program and supporting new recruits Margaux Laplaine (right) in Paris, and Karmen Bukvic (left) in Ljubljana. The appointment of Laplaine represents Vertis’ first France-based charter sales executive and Bukvic, based in Slovenia, will add a new location to Vertis’ presence in Eastern and Central Europe. These strategic appointments pair qualified professionals with regions showing significant growth in charter interest and activity. Margaux and Karmen will be responsible for generating and managing charter sales. In France, in addition to the burgeoning regional charter movements, Vertis is seeing increased demand for flights to Africa, where the company has a strong and long heritage. Margaux’s appointment is designed to support local French customers, ensuring the highly personalized Vertis approach to client management is maintained. 

We’ve seen significant expansion of our French business during the last eighteen months which is being driven by inter-continental and intra-continental requests, particularly to destinations in Africa. It makes perfect sense to add Margaux to our team to support the increased route activity between the two continents,” said Vertis Chief Operating Officer James Foster. “Our success stems from continuously aligning our business to the changing needs of the business aviation sector, and this expansion is no exception. We focus on customers as individuals, that is the essence of all we do.” Vertis has seen travel patterns shift as a result of COVID, and these new roles reflect those changes in demand.